Intern - Digital & Social Media Marketing - Communications - Jul to Dec 2024

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The Programme

The Integrated Marketing team at Disney Southeast Asia is responsible for the creative advertising, research, media, publicity, and promotion of movies and shows released in cinemas and on our streaming service, Disney+ / Disney+ Hotstar in the region.

Our portfolio of brands includes Disney, Pixar, Marvel, Star Wars, 20th Century, National Geographic, and more, providing unprecedented access to the company’s incredible slate of feature-length films, documentaries, live-action and animated series, renowned classics and short-form content. 

Integrated Marketing’s Digital team leads organic and paid activity across owned, earned and paid social and digital channels with thumb-stopping social content, high-impact digital advertising, insights-driven strategy planning, robust data & marketing technology integrations as well as openness to innovation.

Our mission is to drive brand and title awareness, social buzz, and achieve business goals for movie ticket sales and Disney+ subscriber retention.

We are looking for a Digital & Social Media Marketing Intern.

The candidate will gain exposure and understanding to the planning and execution of social media and digital campaigns for our movies and shows in cinemas and on Disney+, inclusive of social calendar planning and publishing, agency briefing, media strategy and planning, as well as campaign reporting.

What You Will Do

  • Work with the team to develop social media plans/calendars for our movies and shows.
  • Coordinate social content and asset rollouts, reviews and approvals.
  • Support in campaign briefing, communications and alignments to agencies.
  • Participate in ideation and scripting for publicity content featuring our talents as applicable.
  • Support in paid media strategy and planning, regularly checking campaign performance to identify opportunities for paid amplification and recommending optimizations.
  • Learn performance data analysis using campaign dashboards and reports to derive actionable insights.
  • Participate in the organization of social contests and coordination with Influencers where required.
  • Contribute to social coverage of marketing events where required.
  • Coordinate with Disney’s other teams and Partners for cross-business campaign support.
  • Stay up to date with emerging trends and behaviors on social and digital channels, sharing inspiration with the team.
  • Participate in any other ad-hoc projects as assigned. 

Required Skills and Abilities 

Internship Requirements:

  • Currently an undergraduate pursuing a bachelor's degree.
  • Still an undergraduate and not yet graduated during the internship period.
  • Must be available for full-time internship commitment (Monday to Friday, 9am-6pm) between May to Aug 2024. 
  • Indicate your internship availability (start and end date) in your resume.
  • Indicate your expected graduation date in your resume. 

Please apply to this job posting only if you are available for a full-time internship during the stated period. Please note that only shortlisted candidates will be contacted. 

Requirements:

  • Currently an undergraduate pursuing a bachelor's degree in Marketing, Communications, Media, Business or a related field.
  • A social- and digital-native, passionate about social media platforms, content creation and digital marketing.
  • Interest or fan mentality for movies and pop culture in general. Disney, Pixar, Star Wars Marvel as well as Hollywood and Korean content is a plus.
  • Experience in digital advertising, influencer marketing, marketing dashboards and/or data analysis is a plus.
  • Proficient in MS Office, Google Doc tools, and Keynote. Adobe Photoshop is a plus.
  • Working knowledge of social media management tools such as Meltwater or Sprinklr is a plus.
  • Highly self-motivated and meticulous.
  • Ability to adapt quickly to a constantly evolving organization, and to thrive in a fast-paced working environment.
  • Strong team player; possesses good interpersonal skills with a high level of enthusiasm in collaborating in cross functional teams.
  • Adopts a challenging and questioning approach, proposing information and solutions in creative ways.
  • Passionate team player with a never-ending curiosity.
  • Self-starter that needs minimal supervision in motivating himself/herself, always looking for opportunities to contribute to our projects.
  • Ability to prioritize workload to meet competing deadlines and manage stakeholder expectations.
  • Strategic thinker with good communications skills.
  • Creative mindset with the ability to leverage on data to develop strategy/decisions.
  • Excellent command of written and spoken English. 

Wherever you are in the amazing world of Disney, you are contributing to the stories of our iconic brands, recognized by audiences everywhere for entertainment, information and inspiration.

Innovation, imagination and inclusion are at the core of Disney, defining the experience that we deliver as well as providing the foundation of our success.

The scope of our business, combined with global growth and collaboration, results in an inclusive employee experience characterized by continuous learning, development and achievement.

This position is with The Walt Disney Company (Southeast Asia), which is part of a business we call The Walt Disney Company (APAC). 

About Us:

About The Walt Disney Company (APAC):

For over 70 years, The Walt Disney Company has been entertaining consumers in Asia Pacific – and enriching people’s lives.

Today’s consumer can discover new branded experiences in many ways and in many markets from Australia, New Zealand, Mainland China, Japan, Korea to Southeast Asia. 

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disney Parks, and Experiences and Products.

From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe.

With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished. 

Closed 14 days ago
Closed 14 days ago
  • Job type:Internships
  • Disciplines:
    Communications
  • Citizenships:
  • Locations:
    Singapore
  • Closing Date:31st May 2024, 6:00 pm

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