Intern - Marketing

AI Job Summary

The Programme

We are looking to provide a learning opportunity for an intern in driving marketing efforts to develop brand equity and consumer engagement via our digital acceleration priorities.  
 
The intern will work under our Consumer Activation Brand Lead and will have the opportunity to collaborate and work with other functional stakeholders (such as Sales, Trade Marketing, Regulatory & Medical Affairs) and external agencies partners. 
 
Period of Internship Required: Jan – Jun/ July 2024. 
 
You will be required to support and assist marketing manager in the activities in relation to a strategic product portfolio: 
 
Digital Activation:

  • Work with agencies to update websites for key products. 
  • Work with creative agencies to drive new social content across key brands. 
  • Work with media buying agencies to manage and track marketing spend across offline and online channels. 
  • Community management on social platforms. 
  • Optimize and amplify social media content across key brands. 
  • E-commerce marketing – work with team to drive optimize shopper marketing in e-commerce.

Launch activation:

  • Partner with agencies and internal stakeholders / teams to activate new launch products or campaigns.

Artwork roll out:

  • Work with regional team on artwork roll out for new products and changes in copy.

Strategic Brand Management:

  • Work with regional team to assess and respond to latest market activities.

Market Analysis:

  • Work with market research agency on a monthly basis to analyze consumption data for key brands. 
  • Draw workable insights from monthly data and present them to the larger team during monthly reviews.

Learning Outcomes:

You will be able to:

  • Understand what marketing in the fast-moving consumer health area is like and experience the day-to-day operations in marketing and running of the business. 
  • Materializing implementation of business strategies on paper into a real competitive market by being part of content and communications development in materials and activities. 
  • Develop business acumen skill sets through understanding the strategies applied in a competitive environment. 
  • Stakeholder Management - Opportunity to work with stakeholders across the organization including sales, marketing and medical, and also external stakeholders such as vendors etc. 
  • Business management Skills – Gain understanding of how to market a product in an ethical environment. 
  • Project Management Skills – Coordination and facilitation of different crucial elements of a business plan execution. 
  • Discover individual’s strengths, interest and suitability for the commercial arena

Required Skills and Abilities

Preferred School/Course of Intern: Preferably Business students with marketing background interest. 
 
Why You? 
 
We are looking for someone:

  • Excellent communication skills – both verbal and written. 
  • Positive attitude with a keen interest in learning. 
  • Ethically grounded due to the nature of information that you will be in contact with. 
  • Able to work both individually and as a team player. 
  • Deadline-driven, flexible with self-reliance to work in an empowered environment. 
  • Demonstrated ability to take initiative, think and work independently, problem-solve, work in teams, and focus on delivering assigned work. 
  • A keen interest in consumer healthcare science, product and development, and a passion for knowledge. 

Why Haleon? 
 
We’re Haleon - A new world-leading consumer health company. Shaped by all who join us.  
 
Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science.  
 
What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours.  
 
Care to join us - It isn’t a question.

Closed 9 months ago
Closed 9 months ago
  • Job type:Internships
  • Disciplines:
    Marketing and Sales
  • Citizenships:
  • Locations:
    Singapore
  • Closing Date:19th Jul 2023, 6:00 pm

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